Trade data-driven competitive analysis

List of the catalog of this article:

• 1,Trade data-driven competitive analysis Is it illegal to advertise the rear glass of the car?
• 2, What is the name of a Mercedes-Benz truck advertisement that pushes a car
• 3, creative car advertisement
• 4, smart car classic print advertising expression technique
• 5, Hello, which car is Beibi
• 6. Pop-up advertisements attack car screens. How to ensure driving safety in the era of network connection?

Is it illegal to advertise the rear glass of the car?

1. If the advertisement is pasted on the rear window of the car, it is a car modification. As long as the advertising area of the motor vehicle meets the standard and does not affect the relevant safety, it is not illegal; if the advertising area is too large and is considered by the traffic police and other relevant departments to affect driving safety, it is considered illegal.

2. (1) It is illegal to block the view. Article 13 of the Regulations on the Implementation of the Road Traffic Safety Law of the People's Republic of China: Motor vehicles shall not affect safe driving when spraying, pasting signs or advertising on the car body.(2) Unobstructed, without the "Outdoor Advertising Registration Certificate", it is illegal.

3. It is illegal to paste advertisements on the left, right and rear windshields of moving vehicles. According to the regulations, hanging or placing items in the car is a minor violation, and you will be fined 50 yuan. No points will be deducted, and serious vehicles will be fined 100 yuan for spraying or pasting.

2. Mercedes-Benz integrates the most advanced technology used by the sedan into the ACTROS 2644 Black King Kong, giving people a strong feeling of shock and new.

3. At the end of September, Mercedes-Benz showed an epoch-making new heavy truck - Actros - at the Hanover Commercial Vehicle Show (IAA) in Germany.Actros is the world's first truck to apply disc brakes and electronic braking systems and make them standard, creating a new height of heavy truck safety.

4. Mercedes-Benz car models are as follows: Mercedes-Benz A-class: Mercedes-Benz A-class is an entry-level sedan under Beijing Mercedes-Benz. The so-called Mercedes-Benz brand is no longer high-end, which means Mercedes-Benz A-class. Price is the biggest highlight of Mercedes-Benz A-class, and it also changes consumers' perception of luxury brands.

5. Daimler, one of the largest automobile companies in Germany, showed the new Mercedes-Benz GenH2 to the public, which is the brand's first truck with a fuel cell power plant. So far, this is only a demonstration prototype, but the model will be put into production in 2035.

Creative car advertisement

Toyota car advertisement There must be a road in front of the mountain, and there must be a road. Toyota cars are further and freer. Chrysler car advertisement If you buy a car, you don't think about our Chrysler car, you will suffer. Not only you suffer, but we also suffer.

Toyota car advertising slogan--There must be a road in front of the mountain, and there must be a road. Toyota cars are further and freer. Chrysler car advertising slogan--If you don't consider our Chrysler cars when you buy a car, you will suffer. Not only you suffer, but we also suffer.

Selected car sales advertising slogan [Chery Qiyun Automobile]: Passionate driving force. [ Adir Automobile]: Life should be ideal. [ Carnival Car]: Passionate and wonderful all the way.[Weizi Automobile]: A classic car that exceeds expectations. [ Buick Automobile]: Contemporary spirit, contemporary car.

Next, I'll take you to take a look at some creative advertising copywriting about cars. Mercedes-Benz: The inventor of the automobile invented the automobile again. Toyota: There must be a road before the car reaches the mountain, and there must be a Toyota car if there is a road. Even if it is a sweaty BMW, there is a little fatigue after the passion retreats.

, China: Like a pupa butterfly, it presents a new Chinese car with revolutionary technology 5 Cadillac sedan: integrates power, speed and luxury. 5 Santana sedan, the most perfect driving experience.

Performance technique of smart car classic print advertisement

1. LeadiNg, because the constant-Benz S Class leads, because it keeps moving forward---Benz S-Class sedan 1Future security technology has been used f Or today's cars. --- Mercedes-Benz S-Class future safety technology has been used in today's cars.

2. Except for the corner mark of the smart model style in the lower right corner of the text and picture, there is no other element in the whole advertisement, so we define the action of smart as "borrowing", but it just borrows other brands to show its small, not that "big" is not bad. Not surprisingly, these manufacturers always choose to be collectively silent.

3. The principle of interest emphasizes the expressiveness of the picture. It uses exaggeration, illustration, comics, cartoons and other expression techniques to create a narrative form on the layout, and makes the print advertisement more realistic, charming, laughing and impressive.

4. The meaning of the advertisement is very shallow. The text and the picture are matched to tell readers that the smart car is small in size and occupies a small area. As long as there is a small space, it can accommodate a smart car. 3 Broadcast media Broadcast media is a mass communication media that regularly disseminates sound and image programs to the vast area through radio waves or wires.

Hello, which car is Beibi

1. The voice wake-up word of GAC Aian y is: Hello Beibi.The voice wake-up word of GAC Aian can be changed. You just need to operate the large screen of the central control, click to enter the settings, click the voice assistant settings, and then find the custom wake-up word to modify the wake-up word.

2. The intelligent voice wake-up word is: Hello, Beibi. GAC Aian, formerly known as GAC New Energy, was officially released for brand independence at the 2020 Guangzhou Auto Show. General Manager Gu Huinan announced that the company would change its name to "GAC Aian New Energy Vehicle Co., Ltd." and positioned "GAC Aian" as a high-end intelligent electric vehicle brand.

3. The voice control system of Aian LX is awakened by "Hello, Beibi" by default. Although this wake-up word has nothing to do with the brand name, it is relatively friendly. Of course, if you don't like this ambiguous wake-up word, you can also customize it.

4. Open the in-car entertainment system of GAC Aian y, find the voice control setting menu, and find the voice wake-up setting option in the voice control setting menu. Enter the voice wake-up setting page, you can see the current wake-up language settings, and click the modify or edit button.

5. While the whole series has no low configuration, the performance of AION LX Plus in terms of intelligence has also been improved overall. The ability of this car in voice interaction also reflects the new achievements of GAC Aion, such as a variety of voice styles to choose from, universal Cantonese bilingual recognition, and adjustable duration of wake-up function. Can.

Pop-up advertisements attack car screens. How to ensure driving safety in the era of network connection?

It's quite scary to think like this.So how to ensure the safety of smart cars? In fact, for this problem, we still need to go back to industrial manufacturing itself. Modern manufacturing has countless ready-made examples and methods to protect user security. The simplest, most direct and most effective is to follow the development of safety standards.

Establish a good driver's traffic safety awareness. Drivers establish a correct safety awareness, which is not only a guarantee of personal safety, but also a guarantee of social stability. Drivers' attention should be improved to eliminate bad habits such as playing mobile phones and smoking while driving.

So I think this thing should be strictly controlled, because driving is a very serious thing, and you can never be distracted like this.

In addition to interfering with drivers to a certain extent, vehicle system advertisements will cause safety accidents., and it is also compulsory for consumers to watch, which clearly harms the rights and interests of consumers. Personally, I think it should be banned. At the end: When the vigorous development of intelligent cockpits has become a consensus, the vehicle-computer system undoubtedly occupies a large space.